Our Approach

Much of the methodology that we employ today in our efforts was inspired by Eddie’s years at AOL. At AOL Eddie was fortunate to be an Art Directory in the Studio@AOL during the peak of AOL’s success. While at AOL, he contributed to more than 100 projects that included the most successful online promotion in Sports Illustrated’s history, the first “feature packages” to be built with traditional HTML (not AOL’s proprietary “RainMan” technology) along with projects for Steve Case, Pepsi, Time Warner, National Geographic and many more. The AOL products were frequently created within hours and viewed by millions of AOL members. Everything created by Eddie’s team maintained a focus on the fundamental mission of the Studio@AOL: Communicate with the AOL audience quickly and clearly with an experience that was easy to use and a joy to behold.